ashley ha

deCordova Sculpture Park and Museum (Brand Identity)

deCordova Sculpture Park and Museum is a sculpture park and contemporary art museum, located in Lincoln, MA. It includes an indoor museum with rotating exhibits, and features 30 acres of landscapes and woods. The identity focuses on the unique character of what is “inside” or “outside,” combining the differences of both attractions.

on the other side of the gate (Installation)

The word lacuna, meaning a blank space or missing part, has stuck with me throughout this process. Through experimentation with color, distortion, technique, and typography, I explore the way childhood memories often exist in fragments that are partially remembered, partially lost, and shaped by time.

Toronto 2014 (Motion Design, Publication)

“Toronto 2014” is a collaboration between Daniel Caesar and Mustafa that delves into their personal experiences growing up in Toronto. The music video inspired this project because the cinematography captured the essence and nostalgia of the city. The artist’s deep connection to their hometowns has invited me to reflect on my childhood memories back at home.

Triple Canopy 2025 Symposium (Brand Identity)

Triple Canopy is an online magazine that works with different artists to discuss the critical issues that define contemporary life. When given the opportunity to work with Triple Canopy for my Design Studio IIII (DS4) unit titled, The Client, I was immediately drawn to the analog and experimental techniques, and wanted to express these ideas throughout. I was asked to design Triple Canopy’s 2025 symposium, and I decided to propose this idea through a surveillance camera. Coming up with a couple of keywords to start, I was thinking about the patterns of “move” and “blend,” due to how the sequence of surveillance footage blends into one. 

RE(VIEW) (Publication)

Editorial design on the curiosity of facial recognition and déjà vu. 48 pages, 4.25 x 6 inches. Typeset in Gill Sans.